2021AMS: 2021 AMS Virtual Conference The Conference will be Virtually Delivered Virtual, LA, United States, June 1-4, 2021 |
Conference website | http://www.ams-web.org |
Submission link | https://easychair.org/conferences/?conf=2021ams |
Conference program | https://easychair.org/smart-program/2021AMS/ |
Abstract registration deadline | November 15, 2020 |
Submission deadline | November 15, 2020 |
2021 AMS 50th Anniversary (Virtual) Conference
June 1 - 4, 2021
Conference theme: AMS 50th Anniversary: Celebrating the Past and Future of Marketing
AMS has held an Annual Conference each year since the first, which was in Akron, OH in 1977. For a list of all previous AMS conferences, see the AMS Conference Page (https://www.ams-web.org/page/PreviousConferences). The 2021 Annual Conference will be the 1st Annual Conference to be planned as, an hosted as, a virtual conference. We will have new deadlines for submission once the virtual nature of the meeting is taken into consideration. Please stay tuned for more details at www.ams-web.org. Anticipated opening day for submissions: October 12, 2020.
Committees
Program Committee
- Lauren Beitelspacher, Babson College
- Marko Sarstedt, Otto-von-Guericke University, Magdeburg
- Joseph Hair, University of South Alabama
50th Anniversary Committee
- Sharon Beatty, Emeritus, University of Alabama
- Barry Babin, University of Mississippi
- Joseph Hair, University of South Alabama
Venue
The conference will be held virtually via the EasyChair VCS platform.
List of Tracks and Track Chairs
-
Advertising and IMC - Hyunju Shin and Yuan Li (Georgia Southern University)
-
Artificial Intelligence and Augmented Reality - Nina Krey (Rowan University), Graeme McLean (University of Strathclyde), and Jennifer Brannon Barhorst (College of Charleston)
-
Big Data, Marketing Analytics, and Research Methods - Haya Ajjan (Elon University) and Dana Harrison (East Tennessee State University)
-
Branding and Brand Management - Kevin Shanahan and Michael Breazeale (Mississippi State University)
-
Consumer Behavior- Steffen Jahn (University of Oregon) and Marcel Lichters (Otto-von-Guericke University Magdeburg)
-
Consumers in the Age of The Internet - Nicole Hess (Ludwig-Maximillians University) and Sebastian Schubach (University of Passau)
-
Digital Marketing - Kirk Plangger and Matteo Montecchi (King's College London)
-
Diversity and Inclusion - McDowell Porter III (California State University Fresno) and Aberdeen Leila Borders (Kennesaw State University)
-
International Marketing - Aliakbar Jafari (University of Strathclyde) and Lacramioara Radomir (Babes-Bolyai University)
-
Marketing Pedagogy and Education - Adam Mills (Loyola University) and Narongsak (Tek) Thongpapanl (Brock University)
-
Marketing Strategy - Sascha Raithel (Freie Universität Berlin) and Manfred Schwaiger (Ludwig-Maximilians University)
-
Innovations and New Product Development - Nicholas Zacharias (Martin-Luther University Halle-Wittenberg) and Ad de Jong (Copenhagen Business School)
-
Personal Selling and Sales Management - Willy Bolander (Florida State University) and Corrine Novell (Pepperdine University)
-
Pricing - Dhruv Grewal (Babson College) and Abhijit Guha (University of South Carolina)
-
Retailing and Omni-Channel - Carol Esmark Jones and Stacey Robinson (University of Alabama)
-
Services Marketing - Sabine Benoit (University of Surrey) and Tobias Schäfers (Copenhagen Busienss School)
-
Social Media Marketing - Gerrit Cziehso and Ann-Christin Kupfer (University of Münster)
-
Public Policy, Sustainability and Social Responsibility - Jeremy Kees (Villanova University), Scot Burton (University of Arkansas), and Craig Andrews (Marquette University)
-
Special Sessions Submissions - Lauren Beitelspacher (Babson College), Marko Sarstedt (Otto-von-Guericke University Magdeburg), and Joe Hair (University of South Alabama)
-
Doctoral Colloquium - Altaf Merchant (University of Washington Tacoma) and Mathieu Kacha (University of Lorraine)
-
Mary Kay Inc. Doctoral Dissertation Competition - Raj Agnihotri (Iowa State University) and Ritesh Saini (University of Texas at Arlington)
-
Proceedings Editors - Juliann Allen (Nicholls State University), Bruna Jochims (SKEMA Business School), and Shuang Wu (Rowan University)
SPECIAL 50TH ANNIVERSARY SESSIONS:
The Future of Marketing (Forecasting Marketing Trends)- Leyland Pitt (Simon Frasier University) and Martin Key (University of Colorado, Colorado Springs)
Celebrating Marketing's History (Significant Contributions to Marketing)- Greg Marshall (Rollins College) and O.C. Ferrell (Auburn University)
Submission Guidelines
AMS Conference Paper Policies
- Authors (or at least one author) of accepted papers are required to register for the Annual Conference AND to present the accepted research in the session designated in the conference program. Presenters are expected to be present for the entire session as the session chair may change the timing of individual presentations. Any research submission (competitive or special session) accepted for presentation but not presented at the conference will NOT appear nor be acknowledged in the official conference proceedings (Developments in Marketing Science) published by Springer.
- If at least one of the authors of a paper has not registered by the early bird deadline (approximately 6 weeks prior to the conference), the paper is subject to be deleted from the program. Thus, prior to submission, please consider the submission of the paper seriously and take into account any uncertainties about author(s) NOT being able to attend.
- All conference participants should be active AMS members.
- It is against AMS policy to submit the same paper or proposal to multiple tracks or to multiple conferences simultaneously, or to resubmit a previously accepted paper.
- An individual may not be an author or co-author on more than three competitive paper or structured abstract submissions. Authors risk having all submissions deleted from consideration for a violation of this rule. Every submission consumes resources from AMS and its volunteers.
- An individual requiring a visa to travel to the conference should apply for his/her visa in a timely manner and carefully consider the likelihood they can attend the conference prior to registering. Cancellation fees will apply to an individual who is unable to attain his/her visa. Authors facing visa issues should carefully consider a backup plan allowing a coauthor to present should visa/immigration problems prevent attendance.
Guidelines for Submitting Manuscripts and Special Session Proposals Please submit structured abstracts, competitive papers or special session proposals electronically using the EasyChair conference management system, which can be accessed at the following website: http://easychair.org/cfp/AMS2021
Full paper submissions should not exceed 12 single-spaced pages or 7,000 words, whichever is less (Times New Roman 12 pt. font, 1 inch margins; see the www.amsweb.org “help” tab for detailed formatting information) in total length, including all exhibits and references. Be sure to include the title information with each submission but do not include a title page with author identification in the submitted document file. The name of the paper, names and affiliations of each author, and complete contact information for the corresponding author(s) (address, e-mail address, phone) will be requested. Please be sure to spell all author names correctly. Misspelled names create problems in creating the program and effective communication. It is against AMS policy to submit the same paper or special session proposal to multiple tracks. Manuscripts will be double blind reviewed. Only papers submitted as full papers can be published in the proceedings as full papers. A full paper may also be published as a one-page abstract.
Structured abstracts submissions should not exceed 4 single-spaced pages following the guidelines at the www.ams-web.org “help” page. A sample structured abstract is linked on the author submission guidelines at the www.ams-web.org “help” page. Structured abstracts accepted for presentation are published as a one-page abstract in the Proceedings.
Special session/panel proposals can be submitted through the conference management system to the special session submissions track. Proposals should contain a 50-word bio of each speaker, a one-page description of the session, and a one-page description of each presentation. If the special session contains individual presentations, each with its own unique “talk” title, then each presentation should be entered into the system separately with a unique identifier in the title tying it back to the special session. In other words, if the special session is about “Fun at AMS,” individual “talks” would have a title like: “Fun at AMS: How to Network Professionally at Receptions.” Please contact one of the special session submission co-chairs prior to uploading a proposal submission. Special session/panel proposals will be reviewed, and those rated as highest quality and most in keeping with the conference theme will be accepted for presentation. The program team welcomes all ideas for presentations, workshops, or other sessions that may be of interest to the AMS Fellows. Please contact the appropriate track chairs with your ideas.
Follow this link to Enter the submission system: https://easychair.org/conferences/?conf=2021ams
Awards
AMS recognizes multiple competitive papers with Awards. A list of AMS Program Awards and processes can be found at the AMS website. Competitive paper awards include:
- Wayne Delozier Award (best conference paper)
- Jane Fenyo Award (student authored research)
- William R. Darden Award (best marketing research paper)
- Stanley Hollander Award (best services/retailing paper)
- Mary Kay Doctoral Student Awards (best dissertation and proposal)
Note that abstract submissions are not eligible for an award (e.g., only full papers will be considered).
Additional guidelines and formatting requirements for submissions can be found at this link: https://cdn.ymaws.com/www.ams-web.org/resource/resmgr/Help/Author/Author_Submission_Guidelines.pdf
All papers must be original and not simultaneously submitted to another journal or conference.
Contact
All questions about submissions should be emailed to:
Lauren Beitelspacher- lbeitelspacher@babson.edu
Marko Sarstedt- marko.sarstedt@ovgu.edu
Joe Hair-jhair@southalabama.edu