Keyword:Brand Recognition

Papers
Color in Fashion Design: Orange That Changed Our Perception of Luxury - the Use of Color at Hermès Paris. Elizaveta Kushnirenko EasyChair Preprint no. 6772
An Experimental Study on the Effect of Sound and Visual Logos in Brand Recognition (an Abstract) Teilor Fianco, Ciro Gusatti and Flávio Brambilla EasyChair Preprint no. 3238