Navigating the Future of Retail: a Holistic Examination of Electronic Shelf Labels as Catalysts for Change in Pricing Strategies, Operational Efficiency, and Customer Engagement

EasyChair Preprint no. 11483

Abstract

This research paper offers a comprehensive exploration of the transformative role that Electronic Shelf Labels (ESL) play in shaping the future of retail. In an era marked by rapid technological advancements, the integration of ESL emerges as a pivotal catalyst for change across key dimensions of retail management. The study delves into the multifaceted impact of ESL on pricing strategies, operational efficiency, and customer engagement, providing a holistic understanding of the implications for the retail landscape. The investigation begins by dissecting traditional pricing methodologies and juxtaposing them against the dynamic capabilities of ESL. It scrutinizes how ESL adoption influences and reshapes pricing strategies employed by retailers, offering insights into the flexibility, accuracy, and real-time adjustments facilitated by digital price tags.

Keyphrases: Electronic Shelf Labels, Inventory Management, Pricing Automation

@Booklet{EasyChair:11483,
  author = {Smith Milson and Amelia Sophia},
  title = {Navigating the Future of Retail: a Holistic Examination of Electronic Shelf Labels as Catalysts for Change in Pricing Strategies, Operational Efficiency, and Customer Engagement},
  howpublished = {EasyChair Preprint no. 11483},

  year = {EasyChair, 2023}}